Case Study Report: Agile Product Management at Planon

With the advent of agile development methods such as SCRUM, the unpredictable and dynamic process of software development has for the first time become manageable in an efficient manner. It is no surprise that these developments have resulted in an increased interest in the expansion of agile principles to other domains. One of these domains is product management, which involves mainly the elicitation, selection and prioritization of requirements as input for the development process. Up until now, sparse literature has been published concerning attempts to implement an agile product management process. In this work, we present the unique case of a company that successfully implemented an agile product management process. In this technical report we describe the relevant concepts, the product management and product development processes, and the lessons learned from implementing agile product management.